今天終于找到一個很詳細的外貿(mào)案例，幾乎貫穿了外貿(mào)流程中的所有重點部分，作為外貿(mào)新人應(yīng)該有很大的幫助。而且外貿(mào)英語中的重要部分：價格的算法和函電的標準格式。

案例簡介

　　本公司于1952年成立，專營玩具和工藝品，現(xiàn)在已經(jīng)成為中國最大的進出口公司之一。由于公司的產(chǎn)品質(zhì)量高，價格優(yōu)惠，因此在世界各地的客戶中享有較高聲譽。2004年3月你從國際互聯(lián)網(wǎng)絡(luò)上得知美國的DRAGON TOY CO. LTD.欲求購中國產(chǎn)的遙控賽車（Telecontrol Racing Car）。客戶的詳細地址如下：

　　DRAGON TOY CO. LTD.，

　　1180 CHURCH ROAD NEWYORK，

　　PA 19446 U.S.A.

　　FAX： 215-393-3921

　　E-MAIL ADDRESS： [email protected]

　　請參照上述基本情況，根據(jù)建立業(yè)務(wù)關(guān)系信函的基本要求給對方發(fā)一封建立業(yè)務(wù)關(guān)系的電子郵件，要求格式完整、正確，內(nèi)容包括公司介紹、產(chǎn)品介紹，并另寄產(chǎn)品目錄，及表達想與對方建交的熱切愿望等。（注意不要做成簡單翻譯）

　　建交信如下：

　　Date： Dec 26th 2005

　　DRAGON TOY CO. LTD.，

　　1180 CHURCH ROAD NEWYORK，

　　PA 19446 U.S.A.

　　FAX： 215-393-3921

　　E-MAIL ADDRESS： [email protected]

　　Dear Sir or Madam：

　　We obtained your name and address from the international internet in March 2004 and we know that you are interested in Telecontrol Racing Car produced in China. Now ， we are writing to you to hope establish business relations with you .

　　Our company was founded in 1952， specialized in toy and handicraft，

　　And have already became one of the biggest import & export company in China now. Telecontrol Racing Car is our new product， and it is very popular all over the world.

　　Our product hold high reputation by the clients in the world wide with the high quality and favorable price.

　　In order to give you a gengral idea of various kinds of product that we are handling， we are airmailing you under separate cover our latest catalogue for your reference. Please let us know immediately if you are interested in our products.

　　We look forward to your early reply.

　　yours faithfully，

　　jerry

　　資料

　　商品 遙控賽車（Telecontrol Racing Car）

　　貨號 18812 18814 18817 18819

　　包裝方式 12輛/紙箱 20輛/紙箱 20輛/紙箱 12輛/紙箱

　　尺碼（CM） 72X36X48 72X72X48 72X72X48 72X36X48

　　毛/凈重 12/9KGS 22/18KGS 22/18KGS 12/9KGS

　　購貨價格 150元/輛 160元/輛 170元/輛 180元/輛

　　起訂量 1個20'FCL 1個20'FCL 1個20'FCL 1個20'FCL

　　已知遙控賽車的增值稅為17%，出口退稅為9%，

　　國內(nèi)費用有：出口包裝費15元/紙箱，倉儲費5元/紙箱；

　　一個20英尺集裝箱的國內(nèi)運雜費400元，商檢費550元，報關(guān)費50元，港口費600元，其它費用1400元。

　　海運集裝箱包箱費率由上海至紐約每一個20'集裝箱為2200美元。

　　保險為發(fā)票金額加成10%投保一切險和戰(zhàn)爭險，費率為分別為0.6%和0.3%.公司要求在報價中包括10％的預期利潤，付款方式是即期信用證。（美元匯率為：8.25：1）

　　客戶詢盤

　　LIDI TRADING CO.LTD.

　　NO.1267 EAST NANJING ROAD

　　SHANGHAI， CHINA

　　FAX： 021-64042588

　　Dear Sirs，

　　We have received your letter together with your catalogues. Having thoroughly studied the catalogues， we find that your Telecontrol Racing Cars Art. No. 18812， 18814， 18817 and 18819 are quite suitable for our market. We may need one 20' FCL each for JANUARY delivery. Please kindly inform us if you are able to supply and quote us your most favorable price for the above goods on the basis of CIFC3 NEWYORK with details， including packing， shipment， insurance and payment.

　　Your immediate attention will be highly appreciated.

　　With best regards！

　　Yours faithfully，

　　DRAGON TOY CO. LTD.

　　Charles Borgat

　　MANAGER

　　單價計算過程如下：

　　Art. 18812

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